Blog Posts Marketing

Small Business Marketing Tips

Marketing is about generating new enquiries and getting your customers to buy off you again and again.

To get a steady flow of enquiries, start by identifying the best marketing strategies for your business and systematically put these in place.  An important part of this is measuring your marketing to see what works and what doesn’t. That way you can invest your marketing dollars in the right area so you have a constant flow of the right type of leads.

Marketing is also about repeat business. It is much easier to deal with a customer a second, third and fourth time, than it is the first time, because they get to know how you work and you get to know how they work. The key is to treat them so well they want to come back and keep reminding them about your business, so they never forget you.

Get both of these right and you’ll always have a consistent flow of customers.

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Check out the tips below on how you can improve marketing in your business

How to Hire a Marketing Consultant

How to Hire a Marketing Consultant

Have you ever invested in a marketing consultant and it hasn’t worked out?   Choosing the right marketing consultant is important for business success, especially when you are growing your business.  In fact, the right marketing consultant will help you achieve your business goals, so make sure you don’t rush your

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5 Ways to Market for Free in Your Business

5 Ways to Market for Free in Your Business

Do you feel like you are wasting money on marketing?   What if you could market for free?  Marketing is such an important part of your business…but the reality is that a lot of marketing bombs and ends up costing you money.  So what if you could generate more leads for

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1B. Multiply Your Profits with Your Profit Engine

Multiply Your Profits with Your Profit Engine

Are you working hard but not making the profits you want?  You see, most business owners want to make more profits and grow their business but are not sure how.  Here’s the thing…  To grow your business, there are 6 key drivers of profit to focus on.  It’s called your

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How to Write Marketing that Sells

How to Write Marketing that Sells

Have you ever run a marketing campaign that bombed?  Or have you ever wondered why one campaign worked better than another?  I am a big believer that success leaves clues… and successful marketing follows a certain formula.  It’s tried and tested and you will see it in many successful campaigns

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2 Numbers to Know the Effectiveness of Your Marketing

2 Numbers to Know the Effectiveness of Your Marketing

Are you happy with the results from your marketing?  Your marketing should be an investment, bringing more money in than is going out.  And when you are running various campaigns and strategies, how do you know which ones are hitting the bullseye and which ones are missing the mark?  

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How to Attract Your Ideal Customer

How to Attract Your Ideal Customer

Are you sick and tired of attracting the wrong type of customers with your marketing? Ones who waste your time or who are just shopping on price? Many business owners face this frustration and it is often caused by the type of marketing they are doing. They cast the marketing

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How to Build an Effective Marketing Campaign

How to Build an Effective Marketing Campaign

Creating a successful marketing campaign is easier than you think. The problem is most business owners get caught up in how or where they will advertise – the strategies and the tactics. And while these are an important part of a marketing campaign, you’ll generate much greater returns when you

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The Hidden Marketing Goldmine in Your Business

The Hidden Marketing Goldmine in Your Business

Too often when someone wants more leads they look to advertise for new customers. What about the people who have enquired recently or bought from you already? In fact, it’s six to seven times cheaper to get someone to buy from you again than it is to get a new

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